The offer values Roth & Rau at €356m ($514m), with founders Dietmar Roth, Silvia Roth and Bernd Rau all throwing their support behind the proposition. The two parties claim the restructuring announced last week is unconnected to the deal, but will go ahead.

While the price offered was seen by some analysts as being too generous, the strategy behind the deal is widely viewed as making sound business sense, as it would allow Meyer