“Solar loans have a lot of potential," Rive told analysts on Thursday after his company released its second-quarter results.

"We are testing different products on the solar loan side," he says.

While solar leases and power-purchase agreements still dominate the US residential PV market, both analysts and SolarCity rivals like Mosaic believe the market will begin shifting towards outright loans, which may offer customers a better long-term economic proposition once issues like O&M have been taken care of.

“We’ve